Trade Fair As An Instrument Of Increasing Marketing Performance. (a Case Study Of Emily Millionaire Enugu

ABSTRACTThis study concentrated on Trade fair as an instrument increasing marketing performance. A case study of Emily Millionaire Industry Ltd Enugu.In the light of this, the researcher commenced this work by taking a quick and eursory look at the definitions, evaluation and background information of trade use of several data collection techniques which include:Questionnaire, personal interviews, observations.The analysis of this data collected revealed certain prospects and problems shows in the researcher’s presentation and analysis of data. On that note, the researcher made the following f…