The Impact Of The New Products Developed In The Banking Industry In Nigeria (1990-2003) (a Case Study Of First Bank Plc State)

68 pages ID: BFN1825

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DepartmentBanking and Finance
TypeProject
Pages68
Reference StyleYES
FormatMS Word & PDF
Reference No.BFN1825

Abstract

ABSTRACT This research intends to study the Impact of the New Products Developed in the Banking Industry in Nigeria (1990-2003).  In this research work, the researcher chooses four of the products and measures the extent to which they have been able to satisfy the customers. The products selected are SMART CARD, INTERNATIONAL MONEY TRANSFER, EDUCATIONAL SCHEME, AND INTEGRATED BANKING NETWORK TRANSACTION. Data for this research were collected through questionnaire and interviews by bank customers and the review of exiting literature on the topic using simple random procedure and the descriptiv…

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Pages68
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