The Marketing Of Bank Services In Nigeria. ( A Case Study Of Union Bank Of Nigeria Plc Owerri Branch Office)

ABSTRACT Nigeria as an importance and first growing country in Africa has in recent years acquired most important role in the work economy. Many banks and a number of financial institution have taken their rightful place in Nigerian economy. This has resulted a change in test expectations and increasing sophisticated of the populace. The effect of this change is continuously affecting the mode and method by which the banks services are marked. This had created the need for a research work in this area “marketing of bank services in Nigeria” this work is needed to provide the union bank and oth…