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Project Details
| Department | Banking and Finance |
| Type | Project |
| Pages | 50 |
| Chapters | 5 |
| Format | MS Word & PDF |
| Reference No. | BFN0483 |
Abstract
INTRODUCTION 1.1 BACKGROUND OF THE STUDY As competition between businesses geared up, if becomes imperative to turn, attention to customers needs and wants which are naturally insatiable. The marketing concept arose to challenge all other previous concept. Orjih (1998) in his book “Seminar in Banking and finance.” Concluded that marketing concept holds the key to achieving organizational goals consists in determining the needs and wants of target markets and delivering the desired satisfaction more / effectively and efficiently than its competitions. The marketing concept is of fr…
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Full material
₦ 5,000 $(29)
| Pages | 50 |
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