Full material
₦ 5,000 $(29)
| Pages | 129 |
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Project Details
| Department | Business Administration and Management |
| Type | Project |
| Pages | 129 |
| Chapters | 5 |
| Methodology | Regression Analysis |
| Reference Style | YES |
| Format | MS Word & PDF |
| Reference No. | BAM1556 |
Abstract
ABSTRACT This project entitled “Relationship Marketing Practice in the Nigerian banking industry” examines how banks have used this strategy overtime, the various goals of relationship marketing, the benefits of adopting this strategy, the cost of adopting relationship marketing, the measure of profitability involved using this strategy and the problems involved in adopting this strategy. This research was carried out using the banking industry in Nigeria as the population of the study and Acc…
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Unlock Full Material
Full material
₦ 5,000 $(29)
| Pages | 129 |
| Delivery | Instant, after payment |