Problem And Prospects Of Distributing Soft Drinks Products In Enugu Metropolis (a Case Study Of Seven Up Bottling Co. Plc)

ABSTRACTThis research set out to evaluate the nature and channels of distribution of 7 up soft drinks product in Enugu Metropolis. It arose as a result of the need to find out the problem being encouraged by the company in distributing it’s soft drink.The study basically adopted the survey method of research to this end, and also research made a detailed study as the related study of work which other researcher have done a similar or related areas of study.In order to find out the relationship with particular reference to 7 up bottling company the researcher apart from information gathered f…