Insurance Products And Sustainability Of Firms. Case Study: Aig Insurance Company Limited- Uganda

1.0 BACKGROUND OF THE STUDY Until recently the main object and concern of all business ventures is perpetual sustainability and continuity in operation with a sound financial position, this implies, carrying out your business activities in an on going stable manner, and making profits, to ensure stability of its operations over along period of time. This is hardly attainable to most business ventures, given the numerous uncertainties that the ventures are exposed to. The extent of losses that business ventures experience leading to ultimate closure of such ventures is interestingly surprising…