Corporate Social Responsibility And Profitability In The Telecommunication Sector In Uganda (a Case Study Of Airtel Uganda)

ABSTRACT The research was conducted about corporate social responsibility and profitability on Airtel Uganda; the purpose of the study was to examine how CSR impacts on profitability of the telecom companies. Literature was reviewed on the concept of corporate social responsibility linking it to profitability. The researcher reviewed different literatures in order to conceptualize and operationalize the study variables. A sample size of 20 respondents was selected using stratified sampling. Data was collected from both primary and secondary sources. Questionnaires were used to collect primary …