An Empirical Study On The Attitude And Perception Of Students To Corporate Social Responsibility

ABSTRACT  Corporate  Social  Responsibility  (CSR)  is  regarded  as  voluntary behaviors by organizations that contribute to the society welfare.  The study  makes  an  empirical  review  on  the  attitude  and  perception  of students  (potential  managers)  to  CSR.  The  specific  objectives  of  the study  were  to  explore  the  process  which  organization  takes  to implement  its  CSR  program,  Determine  the  impact  of  demographic factor  on  individual  attitude  and  perception  of  CSR,  Ascertain  the relationship between customer confidence level of an organization and its  C…