The Role Of Trade Fairs In Business Development, A Case Study Of Enugu International Trade Fair

39 pages ID: BAM4670

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Project Details

DepartmentBusiness Administration and Management
TypeProject
Pages39
Reference StyleYES
FormatMS Word & PDF
Reference No.BAM4670

Abstract

ABSTRACT This research study focuses on the role of trade fairs in business development a case study of Enugu International Trade fairs and its organizers Enugu chamber of commerce industry, mines and agriculture (ECCIMA)  The researcher tries to define marketing as a fundamental business function which identifies unsatisfied needs of the consumers and create products, service to satisfy the needs. The researcher also view the importance of product, service and business promotion as it helps it helps to create awareness for the demand of a product which will help business and firms to grow.  …

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Pages39
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