Effective Business Management As A Tool For Sustainable Organizational Profitability

ABSTRACT Far too many companies fail to achieve their growth targets in revenue and profitability. However, the probability of achieving profitable growth is heightened whenever an organization has a clear growth strategy and strong execution infrastructure. The purpose for this research is to probe into and evaluate the strategies for guaranteeing sustained profitability using Nestle Nigeria Plc as a case study. The researcher used descriptive survey method, qualitative research method, quantitative research method, and a mixture of both qualitative and quantitative research. In analyzing th…