An Appraisal Of The Factors That Influence Consumer Choice For Cigarette Brands In Enugu Metropolis

24 pages Chapters 3 ID: BAM0036

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Project Details

DepartmentBusiness Administration and Management
TypeProject
Pages24
Chapters3
Methodologysimple percentage
Reference StyleYES
FormatMS Word & PDF
Reference No.BAM0036

Abstract

ABSTRACTThis study is no the appraisal of the factors that influence consumers choice for cigarette brands in Enugu metropolis The research instrument which will be used for data collection are mainly questionnaire, structured and unstructured interview.            The needed data will be collected from the respondents. The data collected in five (5) districts will be tabulated into  frequencies and percentages, chinsquance statistics will also be used to analysis and test various hypothesis.        …

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Full material

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Pages24
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