Corporate Entrepreneurship And Organizational Performancein The Nigerian Brewery Industry

CORPORATE ENTREPRENEURSHIP AND ORGANIZATIONAL PERFORMANCE IN THE NIGERIAN BREWERY INDUSTRYABSTRACTCorporate entrepreneurship is generally believed to refer to the development of new ideas and opportunities within large or established businesses, directly leading to the improvement of the organizational performance and enhancement of competitive position or strategic renewal of an existing business. It is ever more considered as a valuable instrument for rejuvenating and revitalizing organizations – especially in the Nigerian brewery industry.The research study focuses on investigating the rela…