The Effects Of Photographs And Other Graphical Illustrations On Newspaper Readership Among Nigerian Students: A Study Of Rufus Giwa Polytechnic Students

THE EFFECTS OF PHOTOGRAPHS AND OTHER GRAPHICAL ILLUSTRATIONS ON NEWSPAPER READERSHIP AMONG NIGERIAN STUDENTS: A STUDY OF RUGIPO STUDENTSABSTRACTThe issue of newspaper readership is a major issue that newspaper publishers are daily concerned with because the end point of all effort put into the production of dailies is that the target audience should purchase and read it, the former being of much more interest to the publishers. Over the years there has been several academic debates as to the parameters for determining newspaper readership, some argue that newspaper readership cannot be determi…