The Role Of Independent Television Benin In Political Mobilization Of Rural Areas In Nigeria.

AbstractThe Nigerian electorate in recent years has been intensely individualistic groups. Hence political parties usually confront pro-found cultural differences given the cultural structure of the Nigerian electorate.Independent Television Benin is an electronic media with visual and audio sounds. It is an effective spontaneous messages carrier of our time. On 27th of March 1997 when Independent Television started transmission of programmers‟ on channel 22 with its slogan certainly the Best, the station radically changed the horizon of broadcasting in it coverage area. Independent television…