Participatory Communication For Economic Empowerment Of Business Sector Advocacy Challenge (busac) Fund Grantees

Participatory communication has now become the generally accepted view of how communication should be used to pursue development interventions. However, despite the increasing number of development projects claiming to embrace participation and participatory communication, only few meet the standards of genuine participation. Through a qualitative research methodology, this study was undertaken to determine the extent to which the nature, flow and channels of communication were participatory in the design and implementation of the BUSAC Fund Phase Two. The BUSAC Fund is an international d…