Media Role In Communication Campaign For Marginalized Group Of People To Integration Of Employment Case Study Of Batwa Community

ABSTRACT The study was on the role of media in communication campaign for marginalized group of people to integration of employment. The study was guided by three main objectives that is to say; To find out the why Marginalized people (Batwa) have not been given a wide coverage by the media in Uganda, To assess the challenges faced by media in trying to communicate for the marginalized people and To propose the solutions to challenges faced by the Batwa community and the media in trying to communicate for these people. The study employed a case study design where both qualitative and quantitat…