Feedback Mechanism As A Tool In Determining Programming (a Case Study Of Esbs 2 Fm) Enugu.

ABSTRACT Feedback mechanism is a very important yardstick for measuring audience acceptance f and participation in programmes and messages would be missing if feedback is omitted from the source. A very important element would be missing if feedback is omitted from the basic structure of communication which contains sender, message, channel and receiver. It is cleared that the numerous gains and or effectiveness of FM broadcasting cannot be isolated from the basic element of broadcasting as a whole these elements on their own would be incomplete without the inclusion of feedback mechanism, of …