An Assessment Of The Broadcast Media Campaign Against Drugs Abuse In Nigeria

50 pages Chapters 5 ID: MAS0287

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DepartmentMass Communication
TypeProject
Pages50
Chapters5
FormatMS Word & PDF
Reference No.MAS0287

Abstract

CHAPTER ONE INTRODUCTION 1.1     Background of the Study           The Broadcast media holds substantial promise as a tool for reaching and persuading people to adopt new and healthier lifestyles. This has long been recognized by those interested in prevention of drug abuse and in other unhealthy behaviours. Drug abuse is a term used commonly when prescription medication with sedative, anxiolytic, analgesic, or stimulant properties are used for mood alteration or intoxication ignoring the fact that overdose of such medicines have serious adverse effects. The use of broadcast media campaigns…

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