Influence Of Social Media On Choice Of Candidate In The 2015 Gubernatorial Election

The emergency and rising of social media otherwise known as citizen media in this digital era have revolutionalised the socio- economic and particularly political development of Nigeria. It offers platform for political debates, political campaign and political mobilization especially in the 2015 gubernatorial election in Kwara state. The research therefore examines the influence of social media on choice of candidate in the 2015 gubernatorial election (A case study of Kwara State). Cross sectional survey research method was adopted in which data were collected among residents in Ilorin Metrop…