The main constraints to the use of information and communications technology (ICT) in Northern Nigeria are identified, argued and related to the setting up of a common computerized system based on the National Bureau of Statistics’ (NBS) report which places mostly northern states at the bottom of the list with exception of Kogi.… Continue Reading
This study was based on the audience perception on the persuasiveness of TV Adverts on consumer behavior using Indomie noodles TV adverts as a case study. The study was carried out with the aim of measuring the effects of TV adverts on consumer buying behavior. Empirical research was carried out from various literature texts on basic concepts of… Continue Reading
This research work titled The Effect Of Television Adverting On Chi Exotic Product Patronage: A Study of Samaru Community, Zaria, was conducted in Kaduna state Nigeria. The research work specifically aimed at investigating if television advertising employed by chi exotic juice had influenced people to buy the product. It asked the… Continue Reading
The study was carried out to know the coverage given to sickle cell disease as well as their pattern of coverage. Content analysis was used to analyse two the guardian and vanguard newspapers from the period of year 2015 and 2016.… Continue Reading
The project focuses on the importance of public relations in engendering corporate peace and harmony. Industrial harmony presupposes a situation where the employees and management co-operate willingly for corporate objectives. In the review of various literatures, it is explained that crisis in industrial relations environment will no doubt has a… Continue Reading
The role of the media in the reportage of any activity or event can never be over emphasised giving their relevance to the society as a whole. Whether social, political or religious activity, the picture painted by the media is always what the entire society and populace most times uphold. In the light of the above assertion, it is the… Continue Reading
INTRODUCTION It was believed that since the mid the 1980s, the term “empowerment” has become popular in the field of development, especially in reference to women. The grass root programs has virtually replaced terms such as welfare, uplift community participation and poverty alleviation to describe the goal of development and intervention.… Continue Reading
This research was based on the based the topic: Gender issues in Advertisements, impact and application (a study of Joy soup). It went along way to provide clear understanding of the reasons for gender displays in advertisements, particularly the motives and outcome of the often use of the feminine gender as instruments of attraction in… Continue Reading
There has been a meaningful contribution by researchers on this subject; public Relations. So this project developed after a series of consultation and research. In order to put to rest the about is the mind of many as to whether public relation is necessary in an industry or organization, I strongly believe that the industry is the means… Continue Reading
The study is a critical assessment of the role of development communication is rural development. Notwithstanding the various variables that assist in rural development, the development communication is still the epitome for rural development. However, both primary and secondary data was used in gathering information for the study: the… Continue Reading
The subject matter of this work is “challenges facing the media in Dissemination of information” in carrying out the research work, the researcher adopted the survey design using the questionnaire measuring instrument; this was to measure the public’s opinion, to ascertain about the media in information dissemination. The researcher… Continue Reading
In recent years, editors, newspaper owners and managers had been faced with the problem of determining the choice preference to their newspaper content by youth in Enugu urban. This research used the sample survey method of social science research to validate its assumptions and research question. And for obvious reasons and constraints,… Continue Reading
The effect of press laws on Nigerian Practicing journalists, a case study of NTA, Enugu. The goals of this study is critically appraise the effect of press laws on Nigeria Journalism, Press laws, as the name implies as been as part of the media, because its content effects and helps to shape the life of the journalists, an it also help to… Continue Reading
In this study, the researcher’s objective was to establish the effect of broadcast media in effective enlightenment on HIV/AIDS in Osogbo community: A case study of (Osun State Broadcasting Cooperation OSBC)”. The researcher sought to establish if HIV/AIDS programmes aired by OSBC FM are geared towards effective enlightenment on… Continue Reading
This critical need to know how dramatic appeals and elements influence the audience is the focus of this research work. This study therefore aims to examine the influence of dramatic elements in product advertisements on the consumers’ when it comes to purchase or buying decision. It will also establish if dramatic appeal in selected… Continue Reading
RADIO LISTENERSHIP HABIT OF MARKET WOMEN IN AKUNGBA - AKOKO BY AKINWALE, JOSEPH OLUWAFEMI MATRIC NO: 120102040 TABLE OF CONTENTS PAGES TITLE PAGE i CERTIFICATION ii DEDICATION iii ACKNOWLEDGEMENT iv TABLE OF CONTENTS v LIST OF TABLES viii LIST OF FIGURES ix ABSTRACT x CHAPTER ONE: INTRODUCTION 1.0 Introduction 1 Background to the Study 1 Profile… Continue Reading
The researcher's central aim of embarking on this study is to investigate why radio was used as a propaganda tool in the Second World War (1939-1945). The researcher made use of the Historical Critical-Analysis method of research; making use of secondary sources of data ranging from archives to internet sources to give an inter-disciplinary… Continue Reading
The aim of this study was to determine the impact of social media on modern journalism in Makurdi metropolis. To achieve this aim, the survey research method and chi-square were used. Subjects were drawn from journalists in Makurdi metropolis in Benue State, using the purposive sampling technique. Three research questions and one… Continue Reading
The major thrust of this work is to arise the impact of television advertising on Etisalat market audience; a study of Owerri metropolis, Imo state (January – June 2013). This work is divided into five chapters, using the survey method a quantitative tool of data analysis. This work is aimed at solving the problem of how to communicate… Continue Reading
The study have the following objectives: 1. To access the gain the hotel stands to obtain from aggressive advertising. 2. To find out how the hotel budget for advertisement 3. To find out how NTA Enugu charge for advertising. INTRODUCTION The impact of advertising for businesses and brands in the 21st century has become imperatively permanent and… Continue Reading
This study has the following objectives: i. To know the extent to which the independent Television Benin Programs have gone in mobilizing voters in rural areas during elections. ii. To find out the responses of the rural areas surrounding ITV and programs of Independent Television Benin that promotes political mobilization. iii. To examine the… Continue Reading
Objectives of the Study The broad objective of the study is to determine Radio ownership as constraint for professional journalism practice in FRCN. 1. To determine how journalist are been restricted from their duty. 2. To ascertain the extent to which journalist protect the confidentiality of their news sources 3. To determine how the constraints… Continue Reading
The study had the following objectives: 1. To find out if the students of Nnamdi Azikiwe University Awka are aware of the foreign film „‟Second Chance‟‟. 2. To find out how often the students of Nnamdi Azikiwe University Awka watch “Second Chance”. 3. To find out at which extent the students of Nnamdi Azikiwe University Awka prefer… Continue Reading
Objectives of the Study 1. To determine the influence of social networking on the academic performance of Caritas University Students. 2. To ascertain the amount of time students spend on social networking sites. 3. To determine the impact of social networking on the grade points of students of Caritas University. INTRODUCTION The internet plays a… Continue Reading