Creative Tourism A Panacea For Economic Sustainability In Abia State

CHAPTER ONE 1.0   Introduction         Creativity appears to have become positioned as a panacea for a wide range of problems. The development of creative cities (Landry, 2000), creative clusters (Mommaas, 2009), creative industries (O‟Connor, 2010) and the creative field (Scott, 2010) can serve to attract the creative class (Florida, 2002) and hopefully rescue the economy, as well as knitting communities together and revitalising local culture. However, there is also a sceptical tone emerging in many recent studies of creativity (e.g. Peck, 2005), which is now also being repeated in the field…