The Impact Of Public Relation As A Management Tool For Corporate Image Development In Nigeria (a Case Study Of Power Holding Company, Ozoro)

108 pages Chapters 5 ID: PUB0150

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Project Details

DepartmentPublic Administration
TypeProject
Pages108
Chapters5
MethodologyChi Square
Reference StyleYES
FormatMS Word & PDF
Reference No.PUB0150

Abstract

ABSTRACTA good corporate image usually regards to be essential for the existence of an organization.  The success or failure of a co-operation (PHCN) for example depends on its relationship with its special public customers, consumers, employees, shareholders, government, community distributors, retailer, supplier and wholesales.  A corporate image creates confidence in the mind of organization and its publics.  It is as a result of what tool management should employ in order to develop and or maintain a good corporate image, which led to researcher to the choice of the research…

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