Pricing Strategies Adopted In Marketing Of Alluminium Product In Nigeria

INTRODUCTION How much do you think we ought to sell it for? This is the question frequently asked by the executives who have the responsibility for pricing the products, or service they produce. How much do you think people will pay for this item? or how much should we ask for it? The question would then be in accordance with the generalization that prices are always on trial. A price is simple an offer on experiment to test the price of the market.   If customers accepts the offer, this price is fine, if the reject it, the price usually will be changed because in marketing a product, it must …