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The challenges of measuring marketing strategy in relation to productivity has been inadequately address by previous researches and marketing text in Nigeria. Hence this study examines the effect of marketing strategy of First Bank. Out of the total population of first bank, Kaduna main branch with a staff strength of 135 persons were… Continue Reading
Academic exploration into gender issues in literature and culture has taken a new dimension. The trends in writings and discourses have been to observe the female sex at domestic background. The roles played by the women as mothers, sisters, custodian, home managers, family maintainers are enumerated through character portrayal in… Continue Reading
This project work is centered on The Impact of material handling cost reduction effort in public institutions a case study of PHCN kaduna. It begins with the first chapter that deals with the background of the study which gives brief introduction about the subject matter under study. Statement of problem which is the reason why the… Continue Reading
Genderism, an apt neologism for gender equilibrium in literary discourse and creativity is a sequel to feminism following the emergence of gender studies in the last quarter of the twentieth century. Since 1975 – declared by the United Nations as the international women’s year, there has been an uprising in the global ferment of… Continue Reading
The study examined the participation of women in transformation of agricultural development programme of Bauchi local government area of Bauchi state, Nigeria. Data were collected from 60 respondents in the study area using structured questionnaire.The data were analyzed using simple descriptive statistics and regression analysis. The… Continue Reading
There are different perspectives to gender issues, but this work has limited its review to the womanist perspective in Aidoo’s CHANGES and Okoye’s BEHIND THE CLOUDS. In establishing the perspective, a study of both writers looking critically into their literary and their ideology on womanism is carried out. The writers standpoint on… Continue Reading
Abstract: Agricultural extension contributes to improving the welfare of farmers and other stakeholders by providing access to knowledge and information. This has led to increasing emphasis on effective training strategies to develop extension staff competencies. The study therefore focused on identification of constraints and effective… Continue Reading
The study has examined the extent of the marginalization of the African woman in a sexist society which relegates womanhood to gender roles. It has discovered, for instance that the persistent inequality between men and women in the Nigeria society which Alkali works portray, has contributed to the general disempowerment of women. Alkali… Continue Reading
This study analyses the determinants of household demand for maize in Iwo Adp zone of Osun State. The objectives of the study were to:- Analyse the determinants of demand for maize, determine the level of demand for maize and determine the income distribution of the household maize consumers in the area of study. A multi-stage sampling… Continue Reading
INTRODUCTION This chapter will look into the background and the general introduction of feminism using Buchi Emecheta and Zaynab Akali’s ‘The Joys of Motherhood and ‘The Stillborn’ respectively. Also, it shall discuss purpose and scope of the study and finally the biography of the two authors. 1.1Background of the study Feminist ideology… Continue Reading
The effect of Mimosa diplotricha leaf meal on the organ weights and organoleptic properties of three broiler breeds was studied using 120 day-old chicks reared for eight weeks. The work was carried out using randomized complete block design. The breeds namely Arbo Acre, Cobbs and Ross were designated as treatment 1, 2 and 3, respectively with… Continue Reading
This research work examined the persuasive strategies of President Obama's public speaking as enshrined in his inaugural address. The analysis is grounded on Norman Fairclough's assumptions in Critical Discourse Analysis, claiming that ideologies reside in texts that it is not possible to remove or ignore ideologies from texts… Continue Reading
The study assessed the perspectives of nurses in Neuropsychiatric Hospital, Aro, Abeokuta, Nigeria on the effectiveness of substance abuse management. It made use of a descriptive research design. The study was conducted at the Department of Nursing, Neuropsychiatric Hospital, Aro, Abeokuta, Ogun state, Nigeria. A sample size of… Continue Reading
This project work deals with a critical analysis of characters and their journey using the novels of Amos Tutuola’s The Palm- wine Drinkard and Gabriel A. Ajadi’s The Forest of God annotated translation of D. O. Fagunwa’s Igbo Olodumare. This study tends to explore man and his adventurous life as a result of his quest. Sociological… Continue Reading
This study was aimed at ascertaining the views of women from Yakurr Local Government Area of Cross River State, Nigeria on their choice to feed their infants artificial milk. Descriptive cross-section design was used. A total sample size of 172 women was used for the study. A self-developed structured questionnaire with reliability of… Continue Reading
Since Nigeria’s political independence in 1960, ensuring administrations have virtually towed the path of devastation. How have Tanure Ojaide and Helon Habila been able to portray the aesthetics of resistance in The Activist and Waiting for an Angel respectively using the New Historicism theory. The authors through various characters… Continue Reading
The study was designed to determine the health implications of substance abuse among the on-campus male students of the University of Calabar, Cross River State Nigeria. The study adopted a descriptive survey design which comprises 320 on-campus male students of the University of Calabar. Simple random sampling technique was used to… Continue Reading
This study investigated the language used in the editorials which serve as the founder for decoding the different functions in which editorials are put to use. It focuses on editorial selected from the Guardian newspaper from the month of October to November 2010. The selected tools in systemic grammar employed for the analysis are the… Continue Reading
Commonly sold vegetables within the Abuja Municipal Area Council, FCT Abuja were investigated for the prevalence of parasitic eggs. A total of 225 vegetable samples were collected and investigated for the presence of these parasites using standard methods, and quite a number of them were positive. Results obtained showed the parasitic… Continue Reading
Stylistics is the study and interpretation of texts from a linguistic and literary perspectives. This work was done to examine the basic linguistic features that have been used by Chimamanda Ngozi Adichie in The Thing Around Your Neck to pass some messages across to the readers and the society. A functional approach was adopted, an… Continue Reading
Background: The Moringa oleifera plant which is also known as miracle tree has been reported to have many medicinal uses with high nutritional values. Objective: This study, evaluated the effect of M. oleifera le aves as food supplement in Wistar rats. Methods: Two experimental feeds A containing no M. Oleifera and B having 15 % M.… Continue Reading
Language and style are the basic modes of communication and information. They centre on words and utterances and focus beyond these two aspects, that is, words and utterances. Stylistics is based mainly on the interpretation of texts from a linguistic perspective. A stylistic analysis of the selected election campaign speech of President… Continue Reading
Humans in modern society are exposed to an ever-increasing number of electromagnetic fields (EMFs) generated from the production and supply of electricity, television sets, personal computer (PC), radio communication, and mobile communication, hence, it has become a public health issue. This study was conducted to evaluate the effects of… Continue Reading
The study investigated shared responsibilities of basic school headteachers at Asokore Mampong Circuit. The objectives of the study were to investigate the dominant responsibilities shared by headteachers of basic school, identify the factors that hinder effective sharing of responsibilities process in basic schools, and to determine how… Continue Reading
Religion and morality, considered as two inseparable entities, are central preoccupations in literature. The two are viable tools in exploring the concerns of many writers including John Updike and Salman Rushdie. The research examines religion and morality in two short stories – John Updike’s ‘A&P’ and Salman Rushdie’s… Continue Reading