Corporate Entrepreneurship And Organizational Performance: A Case Of Kcb Kenya Limited

105 pages ID: BAM3473

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Project Details

DepartmentBusiness Administration and Management
TypeProject
Pages105
Reference StyleYES
FormatMS Word & PDF
Reference No.BAM3473

Abstract

Corporate entrepreneurship has been regarded an important element of successful organizations since it has its consequences in increasing productivity, improving best practices, creating new industries, enhancing international competitiveness. Corporate entrepreneurial orientation plays a critical role in influencing bank performance in competitive market in Kenya. For instance, Kenya Commercial Bank Kenya Limited embraced corporate entrepreneurial approach and expanded with branches opened in Uganda, Burundi Rwanda, Tanzania and South Sudan becoming the bank with the widest network of banking…

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Pages105
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