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Project Details
| Department | Business Administration and Management |
| Type | Project |
| Pages | 88 |
| Reference Style | YES |
| Format | MS Word & PDF |
| Reference No. | BAM3848 |
Abstract
The purpose of this research study was to investigate the effect of M-Pesa utilization on the performance of Small and Medium Scale Enterprises (SMEs) in Nakuru town. M Pesa is an SMS‐based money transfer system that allows individuals to deposit, withdraw and send funds using their cell phones. The introduction of M-Pesa has revolutionized the money transfer sector in Kenya and has been adopted by the SMEs in their businesses. SMEs form a dynamic force for sustained economic growth and job creation both in the developing and the developed economies. The objective of the study was to determine…
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Full material
₦ 5,000 $(29)
| Pages | 88 |
| Delivery | Instant, after payment |