Factor Influencing Behavior And Performance Of Indigenous Entrepreneurs In Lagos State

98 pages Chapters 5 ID: MKT0504

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DepartmentMarketing
TypeProject
Pages98
Chapters5
FormatMS Word & PDF
Reference No.MKT0504

Abstract

(A CASE STUDY OF OSHODI/ISOLO INDUSTRIAL ESTATE) CHAPTER ONE INTRODUCTION 1.1       BACKGROUND TO THE STUDY One of the fundamental objectives of a responsible government is to ensure optimum standard of living. The post independence government adopted import substitution; large-scale industries by investing on large capital project which is predicated on the notion that "big is better" while "small is bad". Small and medium enterprises were considered as outmoded and synonymous with technological backwardness. (Nnanna 2001). Even the Structural Adjustment Programme (SAP) introduced to restr…

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