The Impact Of Market Segmentation And Product Positioning In A Service Industry

67 pages Chapters 5 ID: MKT0564

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Project Details

DepartmentMarketing
TypeProject
Pages67
Chapters5
FormatMS Word & PDF
Reference No.MKT0564

Abstract

(A case study of MTN, Ahmadu Bello Way Kaduna)ABSTRACT This project work titled “The Impact of Market Segmentation and Product Positioning In Service Industry” with reference to MTN Ahmadu Bello way Kaduna. Contains five chapters. It a body of knowledge in the field of business, that marketing concept which are applied in the manufacturing industry are applicable in the organisation. The focus of this project is base on the introduction of the subject matter, background of the subject matter, statement of the problem and the research of the objective for the study was also made. However, the…

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Pages67
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