The Marketing Of Educational Service (a Case Study Of Imt Enugu)

113 pages ID: MKT0670

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Project Details

DepartmentMarketing
TypeProject
Pages113
Reference StyleYES
FormatMS Word & PDF
Reference No.MKT0670

Abstract

ABSTRACTThis project is on the marketing of educational programme of tertiary institutions.A case study of the institute of management and technology (IMT), Enugu.  The major objective of the study was to determine the extent of effectiveness which IMT has attained I the marketing of its educational service.The populations studied comprised of student personnel and employers of IMT graduates primary and secondary data collected were analyzed and hypothesis tested using the chi-square statistical technique.From the data analyzed, the researcher came up with the following findings.1.Inadequ…

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Full material

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Pages113
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