Marketing Of Communication Services (a Case Study Of Nigeria Television Authority Channel 8 Enugu);

62 pages Chapters 5 ID: MKT0110

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DepartmentMarketing
TypeProject
Pages62
Chapters5
MethodologyChi Square
Reference StyleYES
FormatMS Word & PDF
Reference No.MKT0110

Abstract

MARKETING OF COMMUNICATION SERVICES(A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU)ABSTRACT            This research work is mainly on the marketing of communication services in our Nigerian television with special emphasis to Nigeria television authority Channel 8 Enugu.  The data needed for this study was collected from the employers/staff of the television house.  The objective is to find out how this channel will be able to reach it’s numerous customers with adequate and reliable information at their door post a…

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