The Impact Of Promotion On Marketing Of Detergent Product (a Case Study Of Pz Industries Enugu)

46 pages Chapters 4 ID: MKT0161

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Project Details

DepartmentMarketing
TypeProject
Pages46
Chapters4
Methodologynil
Reference StyleYES
FormatMS Word & PDF
Reference No.MKT0161

Abstract

THE IMPACT OF PROMOTION ON MARKETING OF DETERGENT PRODUCT(A CASE STUDY OF PZ INDUSTRIES ENUGU) ABSTRACT This project work was on the impact of promotion on marketing of detergent product. A case study of pz industries Enugu.The objective of the study include the followingTo find out if pz industries considered promotion as varitable tool for their productTo ascertain the impact of promotion on the marketing of detergent with peculiar preference to elephant extra detergent by pz industriesTo also determine whether the marketing communication media and channel used by pz industries in the market…

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Pages46
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