Trade Fair Businesses

TABLE OF CONTENT CHAPTER ONE: INTRODUCTION 1.1      Background of the study 1.2      Statement of the problem 1.3      Aim and objective of the study 1.4      Significance of the study 1.5      Scope of the study 1.6      Limitation of the study CHAPTER TWO: LITERATURE REVIEW 2.1      Marketing concept 2.2      Concept of marketing mix 2.3      Promotional mix 2.4      Concept of trade fair 2.5      Importance and purpose of the trade fair 2.6      Concept of business growth 2.7      The impact of the trade fair in Kwara state business 2.8      Type of trade fair CHAPTER THREE: RESEARCH MET…