Effective Promotional Strategies For Operations Of Hair Dressing Saloon In Enugu Metropolis (a Case Study Of After 8 Saloon)

ABSTRACT The study focused on effective promotional strategies for operations of hair dressing saloon in Enugu metropolis with particular not on after8 saloon –New haven. The objectives of the study are; To evaluate the promotional strategies adopted by after 8 hair dressing saloon in order to determine their profitability  To determine the impact of public relation adopted by after 8 saloon in Enugu metropolis create customer’s awareness of their service.  Based on this four hypothesis were formulated each focusing on the impact of specific promotional strategies. Data were sound from tw…