Customer Orientation In Banking Industry (a Case Study Of Ohha Community Bank, Ogui Road Enugu)

73 pages ID: MKT1228

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Project Details

DepartmentMarketing
TypeProject
Pages73
Reference StyleYES
FormatMS Word & PDF
Reference No.MKT1228

Abstract

ABSTRACT  This research project is a very crucial study for Ohha community Bank in Ltd. The study was motivated by the necessary to establish marketing department in order to satisfy their customers in the most efficient and effective way.  Ohha community bank was establish in 1997 and has been since entertaining their customers with services.  Meanwhile, the aim of this research work is to find out whether the customers are satisfied with the manner in which services of the bank are rendered, to identify the delivery’s system of banking services and determining their effectiveness. And also, …

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Pages73
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