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| Pages | 52 |
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Project Details
| Department | Marketing |
| Type | Project |
| Pages | 52 |
| Chapters | 5 |
| Methodology | Statistical Analysis |
| Reference Style | YES |
| Format | MS Word & PDF |
| Reference No. | MKT0322 |
Abstract
CHAPTER ONE INTRODUCTION 1.1 Background of the study Marketing has over the years advanced from various concepts and philosophies, which include the production concept, selling concepts, and product concepts. The marketing concept is viewed from the customers orientation philosophy which seek to identify unsatisfied consumer needs and wants, and this develops goods and services tailored towards filling up and satisfying such needs though not all organization practices this concept but successful firms embark on it. Given the intense and growing competition, the global quest for profitabl…
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Full material
₦ 5,000 $(29)
| Pages | 52 |
| Delivery | Instant, after payment |