The Impact Of Marketing On Agricultural Development In A Developing Country

CHAPTER ONE INTRODUCTION In most developing economics and in Nigeria particularly, there is abundant land and human resources but the diverse resources and capacities are at present under-utilized due to mismanagement and inadequate finance for agricultural development. As a result, the nation is confronted with problems urban drift in the economy. These like inflation unemployment, rural problems brought about the need for the adoption of a development strategy that would restore agriculture to the pre-eminent position it once occupied in the economy of this country. As in most other develo…