Dining Experience, Perceived Restaurant Image And Guest Loyalty In Full - Service Restaurants In Kampala -uganda.

TABLE OF CONTENTS DECARATION APPROVAL ACKNOWLEDGEMENTS TABLE OF CONTENTS iv LIST OF TABLES ix ABSTRACT Background to the study 1 Statement of the problem 3 Purpose of the study 3 Research objectives 3 Research questions 4 Scope of the study 4 Significance of the study 5 The conceptual framework 5 Definition of concepts 5 Guest loyalty Dining experience 5 Perceived restaurant image 5 V Guest satisfaction .5 LITERATURE REVIEW 7 Dining experience and guest satisfaction 9 Dining experience and guest loyalty 11 Guest satisfaction and guest loyalty 12 Perceived restaurant image and Guest loyalty 13 …