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₦ 5,000 $(29)
| Pages | 55 |
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Project Details
| Department | Marketing |
| Type | Project |
| Pages | 55 |
| Chapters | 4 |
| Format | MS Word & PDF |
| Reference No. | MKT0591 |
Abstract
(A STUDY OF ZODIAC HOTEL, ENUGU) ABSTRACT This research was carried to find “The Role of advertising in marketing of hotel service in Enugu metropolis” using Zodiac Hotel Ltd Enugu as our case study. We tried to find the advertising strategies employed by in achieving its objectives. In the study some instruments was used in the investigation and they include: oral interview, questionnaire and survey. From the study we found out that, the Zodiac hotel Ltd major advertising medium is magazines. They use some other ones like sign posts at strategic points of Enugu metropolis. We also disco…
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Full material
₦ 5,000 $(29)
| Pages | 55 |
| Delivery | Instant, after payment |