Advertising As A Strategic Instrument In The Marketing Of Mtn's Communication Services

ADVERTISING AS A STRATEGIC INSTRUMENT IN THE MARKETING OF MTN’S COMMUNICATION SERVICES  ABSTRACTThe research work is meant to examine the extent at which advertising effectiveness can either draw people attention a particular project or how it  ineffectiveness is can put people off from the advertised product.    Advertising as a business promotional tool has badly neglected in Nigeria industries as a mot managers thinks their product can survive without if the main purpose of the study is to ascertain the public attitude towards the advertisement of MTN’s Advertizing …