The Impact Of Product Advertisement On Sales Volume Of Companies Product (a Case Study Of Nigeria Breweries Plc 9th Mile Corner, Enugu)

84 pages ID: MKT1052

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Project Details

DepartmentMarketing
TypeProject
Pages84
Reference StyleYES
FormatMS Word & PDF
Reference No.MKT1052

Abstract

ABSTRACT This research work on the effects of product advertisement on sales  volume of company product. The objective of every company is to achieve its sales volume target, because if achieved, other performce indicators like growth and increase in profitability index would be assured. The objective was to identify the common form of advertising being used in the brewery industry. The project design used for this study is descriptive survey design, source of data use for this research work is the primary and secondary source of data, the tools used in collecting data for this study is quest…

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Pages84
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