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| Pages | 95 |
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Project Details
| Department | Marketing |
| Type | Project |
| Pages | 95 |
| Reference Style | YES |
| Format | MS Word & PDF |
| Reference No. | MKT1234 |
Abstract
ABSTRACT This research project is aimed at determining the impact of promotional strategies of pharmaceutical firms on consumer patronage. The study was expected to reveal at the end of the day the degree of these promotional messages on consumer patronage, and it will equally help the producers of pharmaceutical to understand the consumers’ attitude towards the use of their products. The objective of the study were to find out the following:- 1.To determine the extent, to which Gabbey pharmacy is aware of promo – tools. 2.To determine the impact of direct marketing on consumer patronage a…
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Full material
₦ 5,000 $(29)
| Pages | 95 |
| Delivery | Instant, after payment |