Full material
₦ 5,000 $(29)
| Pages | 75 |
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Project Details
| Department | Marketing |
| Type | Project |
| Pages | 75 |
| Chapters | 5 |
| Methodology | Chi Square |
| Reference Style | YES |
| Format | MS Word & PDF |
| Reference No. | MKT0343 |
Abstract
This research work is on role of marketing research, planning and development of a new product, a case study of Nigeria Bottling Company Plc, Benin City. Marketing research is not a substitute for management decision. It is a tool for making better decision. This work starts with the introduction of the subject matter, research questions, objectives, relevance of study, research problems and scope of study. Secondly, interactive review of the subject matter was looked into. Here, relevant textbooks, journals, magazines etc. were consulted. This was to ensure that various options and knowledge …
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Unlock Full Material
Full material
₦ 5,000 $(29)
| Pages | 75 |
| Delivery | Instant, after payment |