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Project Details
| Department | Marketing |
| Type | Project |
| Pages | 86 |
| Chapters | 5 |
| Format | MS Word & PDF |
| Reference No. | MKT0552 |
Abstract
CUSTOMER SERVICES IN FINANCIAL INSTITUTIONS, A STEP TOWARDS IMPROVING PROFITABILITY (A CASE STUDY OF UNION BANK PLC, OKO) CHAPTER ONE INTRODUCTION The topic of this research work is of course, customer services in the financial institutions, a step towards improving profitability (a case study of Union Bank Plc Oko). Woodruff (1997) defines profitability as the ability of an investment or a company to make a profit after costs. Overhead, etc. profit on the other hand, is the difference between the income of the business and all its costs and expenses over a period of time. …
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Full material
₦ 5,000 $(29)
| Pages | 86 |
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