ABSTRACT The study was carried out to examine the threats and opportunities of e-marketing as it affects small scale businesses in Egor Local Government Area. The descriptive survey research design was adopted for the study. 100 respondents from Egor Local Government Area made up the… Continue Reading
TABLE OF CONTENT CHAPTER ONE: INTRODUCTION 1.1 Background Of The Study - - - - 1.2 Statement Of The Problem- - - - 1.3 Research Objectives- - - - - - 1.4 Research Questions- - - - - 1.5 Research Hypotheses- - - - - 1.6 Significance Of The Study- - - -… Continue Reading
CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY The banking sector plays a very significant role in the development of any economy (Adeyemo, … Continue Reading
ABSTRACT In this research, an attempt was made to ascertain whether small scale businesses in Nigeria are aware of and use e-marketing as part of their marketing strategy. Also to ascertain whether they perceive it as a threat of opportunity or non, also the study was… Continue Reading
ABSTRACT This research project is a very crucial study for business firms operating in Nigeria and more specifically, Guinness Nigeria Plc. The study was motivated by the necessity to establish the extent of corporate social responsiveness of Guinness Nigeria Plc to its host community in… Continue Reading
ABSTRACT This study examined the relationship between corporate reputation and firm performance using data between 2005– 2010. the data used were obtained from secondary sources and a total of 40 companies were used to carry out the study. Ordinary least square regression technique was used to test the… Continue Reading
ABSTRACT This study examines corporate governance and bank failure in Nigeria. A longitudinal data for the periods 2006 to 2010 was collected. The descriptive statistics test showed that the variables are not normally distributed. The correlation matrix revealed that, the controlled variables are… Continue Reading
CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY One area of an organizational success is the management of workers in the organization. Business in a market economy depends on certain resources such as the financial resources, material… Continue Reading
ABSTRACT The study examines impact of interest rates on savings and investment in Nigeria. The investigation covers the period 1980-2010 and employs the Ordinary Least Squares technique of estimation in obtaining the empirical analysis. A theoretical analysis was first… Continue Reading
ABSTRACT This research was carried out on a premise “Motivation as thee Means of Increasing Productivity in business organizations. The staff of 7up Bottling Company Plc (Oloku) was considered by the researcher. To really explore and harness the relationship between… Continue Reading
AN EXAMINATION OF ADVERTISING AS A TOOL FOR PROFITABILITY IN THE SOFT DRINK INDUSTRY IN NIGERIA: A CASE STUDY OF SEVEN UP BOTTLING COMPANY ABSTRACT The study was on Advertising as a Power Tool for Business Growth. Advertising refers to any form of non-personal presentation or promotion of ideas, goods and services by an identified sponsor. The… Continue Reading
ABSTRACT This study will investigate work common in public and private sector of the Nigerian economy, to see to what extent of disparity or similarity as the case may be in both sector of the Nigeria economy, adds or reduces… Continue Reading
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Quality improvement is the only hope for work redemption, recognition of the need for change through systematic and planned development is therefore a strength that organisation must… Continue Reading
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY One of the most important references that is difficult in any organization is human resources. This resources, is effectively controlled and managed… Continue Reading
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Organisation becomes what they are largely because of their leaders. This explains why in any organisation, there are usually individuals responsible for organizing in directing the affairs and activities of such organisation. These individuals are… Continue Reading
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF STUDY The Nigeria rural areas consist of diversity of people with distinct cultures sustained by diverse economy. Infact, the structure of the rural areas in Nigeria and their cultures are… Continue Reading
CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY An organization can be viewed as successful if it can achieve its planned objectives and set goals. In order to realize these set goals and objectives, organizations need to develop marketing… Continue Reading
THE ROLE OF EDUCATION TRUST FUND (TETFUND) ON THE DEVELOPMENT OF EDUCATIONAL INFRASTRUCTURE IN KOGI STATE: (A CASE STUDY OF KOGI STATE POLYTECHNIC, LOKOJA) ABSTRACT This research work is aimed at examining the role of Tertiary Education Trust Fund (TETFUND) on the development of educational infrastructure with particular to Kogi State Polytechnic,… Continue Reading
ABSTRACT This research work was carried out to take a through look at the Role of effective communication in the development of business organization in Nigeria; some selected business… Continue Reading
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Decision making is defined as the process of selecting among alternatives. Decision making is implicitly aimed at picking on alternative solution, which when applied, can solve a given problem. It involves three district… Continue Reading
ABSTRACT The objective and aim of this dissertation is to examine the role of leadership in organizational development (A case study of First Bank P/c, Ozoro) this study is designed to find out if or whether the role of leadership in organizational… Continue Reading
CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY This study is a modest attempt at a lucid explication of the role of local government in Nigeria. Nigerian local government… Continue Reading
THE ROLE OF COMMUNICATION IN AN ORGANISATION (A CASE STUDY OF COCA-COLA NIGERIA COMPANY, UGHELLI) ABSTRACT The subject discussed in this research work is extracted from the field of Business Administration and focuses on the impact of communication in an organization in a particular company, Nigeria Coca-Cola Company, Ughelli Delta State. The… Continue Reading
CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY The pursuit of an objective and the accomplishment is the characterizes and every organization and this objective and accomplishment exist in dimensions. Every business organization whether sole trade (one man business)… Continue Reading